Born to obtain Book REview Born to steal: Worth the Read! Have you ever been disgusted by the racy, suggestive clothing that todays teenagers sport? perpetually been shocked by the appalling content on TV and movies these days? Ever shake your head at the messages delivered by commercials? Juliet Schor agrees with you! Schor, a keen observer and analyst of trends in American culture, goes inside the world of mass marketing to their prime signalise ?children. Naïve and susceptible, children are the perfect consumers for the business industry. Shrewd marketers convey tailored all kinds of products, from clothing to toys, to be appealing to children.
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